If you want to know what your customers are thinking, you need to ask them.
LiquidPoll is a WordPress poll plugin that helps you collect feedback from your customers with a very slick, user-friendly interface.
You can use it for general user feedback via single-question polls, as well as more specific use cases such as Net Promoter Score (NPS) or collecting user data to segment them in your CRM (including dedicated CRM integrations for popular tools).
In terms of the frontend interface, it has one of the nicer out-of-the-box user experiences that I’ve seen. So if you want an easy way to create polls on your site, you’ll want to keep reading.
In our full hands-on LiquidPoll review, we’ll share more about the plugin’s functionality and then give you a hands-on look at what it’s like to create and analyze polls with LiquidPoll.
LiquidPoll Review: What Does the Plugin Do?
At a high level, you could say that LiquidPoll helps you collect feedback and information from your website’s visitors.
It does this using short, single-question polls and reaction boxes, rather than long-form surveys. By keeping things to short polls, you can reduce friction and make it super easy for your customers to share details with you.
It also helps you use this data in interesting ways, letting you view reports and even integrate with your CRM to tag users based on how they responded.
You can also use your polls as a lead generation tool by asking visitors to enter their contact details in order to view the poll results.
Let’s take a look at some of the most notable features…
Three Different Poll Types (With One More on the Way)
LiquidPoll currently supports three different types of polls:
Regular poll – ask visitors a single question with as many options as needed.
Net Promoter Score (NPS) – ask visitors to rate your business using the NPS format. You can actually customize the responses to use any 10-option scale.
Reaction – let users react to posts or other content with emojis (like Facebook reaction).
The developer is also planning to add a fourth option soon – reviews.
This will let your customers review products or services. Or, they can just generally review content, such as leaving a review for a recipe on your food blog.
Stylish Interface and Excellent User Experience
As I mentioned above, one of the things that really stood out to me about LiquidPoll is the frontend interface.
It’s very modern and user-friendly, which is a big step up over some other poll plugins that just use very basic web forms.
To help you control the frontend experience, the plugin gives you 12+ themes for regular polls, 5+ NPS themes, and 3+ reaction themes.
Here’s a look at a basic radio button poll – you can see that it’s a lot nicer than just a basic web form:
You can also create other types of polls, such as having visitors select an image from multiple options:
You can create this stylish single select poll:
Or you could combine the last two approaches by creating a sort of “image card” that people can select:
As I mentioned, you also get dedicated themes to help you collect NPS ratings. These look pretty great – here’s an example of my favorite:
Finally, here’s an example of the reaction polls, which also have multiple themes:
Option to Collect User Information and Integrate With Tools
To help you use your polls for lead generation, the plugin lets you ask for users’ contact information to let them see the results of your poll.
Or, you can require users to register before they’re able to participate in the poll.
LiquidPoll also has integrations with some popular CRM plugins and tools which lets you use your polls to collect customer information and segment customers based on their responses.
The latter is especially helpful because it lets you automatically create different tags and segments in your CRM based on how people respond to one of your polls.
Currently, LiquidPoll integrates with the following tools:
The developer also has plans to add the following integrations:
LiquidPoll also integrates with Twilio to let you send SMS notifications.
Results Analysis and Protection
LiquidPoll lets you view results from your dashboard and also export them as a CSV.
You also have the option to let respondents view results from the frontend after answering the poll.
To protect the accuracy of your results, LiquidPoll also lets you restrict responses so that each user can only respond one time (even if they’re responding as a guest).
Or, you can require users to be logged in to an account to respond to the poll.
How to Create Stylish Polls Using LiquidPoll
Now that you know more about the features that LiquidPoll offers, let’s go hands-on and I’ll show you how to create a WordPress poll with LiquidPoll.
For this section of our LiquidPoll review, I’m using the premium version of the plugin. However, there’s also a free version and the basic interface will be the same with the free version. More on pricing later.
1. Create a Poll
Once you’ve installed and activated the plugin, you can create your first poll by going to All Polls → Add Poll.
Give your poll an internal name to help you remember it.
Choose your Poll type – regular poll, NPS score, or reaction. The developer also plans to add a “review” option soon.
Write an optional description for your poll.
Set a deadline to add the countdown timer – or leave the Deadline field blank if you don’t want the poll to expire.
Choose where to place the countdown timer (if you added a deadline).
Configure some other general settings, such as whether to hide it for logged out users and who can view results.
Optionally, you can also use the Poll Categories option in the sidebar to assign a category to your poll, which can be helpful if you plan to publish a lot of polls.
2. Add Poll Options
Next, you can click over to the Options tab to add the response options for this poll.
When you add an option, you can choose the label and optionally add an image thumbnail associated with that response.
You can also use drag and drop to easily change the order of the poll options.
3. Choose Whether to Add a Form
Next, you can go to the Form tab to choose whether or not to add an email collection to the form.
If you do opt to add the form, you can customize all of the labels, content, and styling.
Alternatively, you can check the External Form box to use a form from a dedicated form plugin, which gives you even more control over the form fields.
If you choose this option, it will hide the other fields and just let you enter the shortcode for that form.
4. Select Your Poll Theme and Styling
Next, you can go to the Style Settings tab to choose the theme for your poll and customize other aspects of styling.
First, use the Poll theme drop-down to choose which high-level theme you want to use. Currently, the plugin offers three free themes and nine premium poll themes (for regular polls), but the developer has plans to add even more options soon.
Once you choose the main theme, you can choose how to display results and manually adjust all of the colors/typography if needed.
5. Publish and Embed Your Poll
Once you’re happy with everything, you can click the Publish button to make your poll live.
There are a few ways that you can display your poll.
First off, the plugin creates a dedicated page for each poll, so you can send visitors straight to that page.
Alternatively, you also get a shortcode for each poll that you can use to embed it as part of a different page.
Or, you could also include this shortcode in a plugin like Popup Maker if you want to display polls in a popup (or Elementor Popup Builder, if you have Elementor Pro).
If you want to use the popup approach, the plugin also has a built-in feature to help you achieve that, though it’s not as flexible as using a dedicated popup plugin.
To set this up, you can go to All Polls → Settings and select your poll using the Popup Poll on Scroll box:
However, you don’t get any settings to adjust the targeting/design of the popup, which is why you might still prefer adding the shortcode to a dedicated popup plugin.
Overall, though, it might be nice to have a little more flexibility here, such as the ability to further customize this popup or show polls in a slide-in. Still, it’s something that you can easily fix by adding the shortcode to a different plugin if this extra popup customizability is important to your use case.
I’ll give you a detailed look at the settings area in a second, but let’s take a quick detour first.
6. View Poll Results
Once you publish your poll and start getting responses, you can view results by clicking ViewReports next to a poll in the All Polls list.
This will show you a pie chart that breaks down the poll responses.
This is true for both regular polls and NPS polls.
Since the plugin does include a special NPS option, it would be nice if it could automatically calculate your NPS score for you. However, it’s easy enough to do this yourself, so it’s not a big deal. If you don’t feel comfortable doing the math yourself, you can just plug the data into this NPS calculator tool.
You can also go to All Polls → Reports to see a list of individual poll responses, as well as details on the respondent if possible.
If you enabled frontend results, your poll respondents will also be able to see the results. However, if you enable the form, they’ll need to fill out the form before they can view the results.
Once they enter the information, they’ll see a frontend interface like this:
Exploring the Settings Area and Add-Ons
To access plugin-wide settings, you can go to All Polls → Settings.
Here’s a quick look at what you can do:
Options → General Settings – set a popup poll.
Options → Poll Archive – set up an archive page to list the most recent polls from your site.
Options → SMS Settings – set up the Twilio integration.
Styling – customize the defaults for the colors and typography on polls.
Language – adjust the labels for basic parts of the plugin, which helps you translate it or localize it if needed.
You can also install add-ons to help you integrate with other CRMs and email marketing services by going to All Polls → Addons.